Co-founder - September, 2024 - present

FutureSynch http://futuresynch.com/

- Developing the ecosystem and facilitating strategic partnerships

- Automating business development and optimizing operations

- Enhancing growth and marketing efforts

Partner Relations and Ecosystem Awareness - July 1, 2023 - present

Arthera Chain https://www.arthera.net/

- Identifying and cultivating strategic partnerships

- Facilitating collaboration with partners

- Educating the community, collecting and analyzing feedback

- Contributing to strategic planning

- Tracking key performance indicators

- Ensuring legal compliance

- Organizing events and collaborating cross-functionally

- Continuous improvement and impact measurement

Go-founder - February 1, 2023 - September, 2023

Web3StrongerTogether, Joint Venture Development

https://x.com/web3st

- Formulating Strategies and Fundraising Approaches

- Policies for Ecosystem Communication

- Management of Human Resources

- Development of Marketing Strategies

- Advancements in IT Development

C0-founder - March 1, 2022 - present

Charity Organisation Ukrainian Sisters https://ukrainiansisters.com/

- Creating operations strategy and fundraising policies

- Communication strategy and policy to donors and beneficiaries

- Human resources management (team and volunteers)

- Marketing strategy and development

- IT-development foundation

Founder - October, 2013 - present

Digital People Network

- Business and market analysis, customer journey map, unit economy

- Marketing Strategy Development

- Social Media Management, Community Management & Influencers

- Branding, Positioning, PPC, SEO Email

- Crowd marketing

Head of Promotion Department of Affiliate Marketing Department -

January, 2011- October, 2013

Largest IT-reseller CIS Softline www.softline.ru

- Research and analysis of the IT market;

- Positioning and development of a strategy for promoting vendor solutions in

the areas of development tools, databases, office and graphics software,

business intelligence;

- Analysis of conducted marketing campaigns and data processing in CRM;

- Implementation of new marketing tools in the structure of the Marketing

Department.

Achievements:

— conducted a comprehensive analysis of marketing activities and advertising

budget Q1-Q4 2010/2011

– a study and evaluation of the conversion of the company's active advertising

channels was carried out, priority areas were identified

— a tender was held among the top 10 Moscow agencies for digital

performance

— a product matrix and a sales plan for 2012 were formed

— developed marketing strategy 2012

– developed a KPI system in the context of marketing channels

— prepared quarterly marketing budget 2012

— Expanded the sales funnel through new communication channels

— increased the marketing budget by 4 times

Marketing and advertising manager - July, 2009 - October, 2010

Business school Arsenal www.arsenal-hr.ru

– Organization of promotion of company services using advertising and PR tools

in the context of marketing;

— Search for promotion channels, organization of advertising campaigns;

— Provision of advertising and souvenir products for the company's events;

— Organization of interaction between employees of the marketing and pr

department (designer, Internet marketer) and the general director;

– Organization of participation and exhibitions;

Internet PR.

Specialist of the Department of Advertising and Special Projects of the

Department of External Relations - May 2008 - July 2009

JSC Airport Vnukovo www.vnukovo.ru

Specialist of the Department of Advertising and Special Projects of the

Department of External Relations

Organizational support:

— Public events (exhibitions, presentations, seminars, round tables, etc.);

— Official events held by management with representatives of federal

authorities

state authorities, authorities of the constituent entities of the Russian

Federation and other authorities,

heads of business structures, representatives of public organizations and

associations;

— International relations of management;

— Selection of permanent partners and co-executors in the field of preparation

and holding of public

events.

Organization of work with contractors, conclusion of contracts, control over the

conduct of work.

Advertising Manager of the Department of Marketing, Advertising and PR -

October, 2007 - April, 2008

Publishing House "Pechatnik M" www.sdelka.ru

— Development of a strategy for conducting promotional events;

– Development of design and organization of production of advertising,

souvenir and promotional products;

– Organizational support and holding exhibitions;

– Designing and holding special events;

— Organization of information support for the company's activities;

Ковальская Олеся • Resume updated 29 July 2022 at 15:40

— Implementation of pr-communications through the lines of intra-corporate

and personal pr employees;

— Market analysis, conclusion of contracts, order management.